Braden Wallake is the CEO of HyperSocial, a marketing tech company that relies on LinkedIn cold contacting as a way to drum up business. He’s evidently familiar with what goes viral on LinkedIn, having amassed more than 30,000 followers in addition to the countless “connections” he has on the service.

He defended good, not-at-all “cold-hearted” CEOs such as himself. So, in a post written in that LinkedIn style where every sentence warrants a new line — coupled with a weepy face shot — he defended good CEOs like himself.
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