Gen Zers are puzzling the American workplace. To understand them, look at the pre-war generation, not millennials

aol.com As the youngest of them turn 17 and the oldest turn 27 this year, Gen Zers have grown up. They have distinct opinions about how work gets done and their voices are only…

Love, Hate or Fear It: TikTok Has Changed America

nytimes.com Has there ever been an app more American seeming than TikTok, with its messy democratic creativity, exhibitionism, utter lack of limits and vast variety of hustlers? And…

Gen Z’s Digital Dynamics: Wallets Lead, Connected Devices Lag

pymnts.com Generation Z, born between 1997-2012, represents a cohort deeply intertwined with digital technologies. “They are described as the first digitally native generation — a…

Why the Coaching Industry Is Poised for Transformative Growth in the Gig Economy Era

entrepreneur.com This article highlights five trends shaping the coaching industry and offers insights into how entrepreneurs can adapt and thrive in this evolving landscape. Opinions…

3 Consumer Stocks to Buy Now: Q2 Edition

investorplace.com Bet on these robust consumer stocks to capitalize on the enduring strength of the U.S. economy Consumer stocks to buy now aren’t just a fleeting trend. As the second quarter…

Here’s why Gen Z actually likes going to the office more than their older colleagues

fortune.com At this stage of the “great work-from-home experiment” that began four years ago, it has become apparent that Gen Z workers are more amenable to office work than their older…

What Generation Z Wants From Their Bank

pymnts.com There are 69 million consumers in the U.S. who are between the ages of 12 and 27. They are described as the first digitally-native generation — a generation that has lived…

Personality Hires at Work Really Exist. I'd Know. I Am One

entrepreneur.com "The world runs on favors, and you don't do favors for people that you don't like." This as-told-to essay is based on a conversation with Daniel Bennett, the 28-year-old…

I was a personality hire. We get away with doing less work, but you can't deny our value to the office

businessinsider.com Daniel Bennett explains why personality hires like himself are so important for companies. Daniel Bennett Daniel Bennett is a self-proclaimed "personality hire." When…

Sephora, Ulta, and E.l.f. among the top beauty brands for US teens, per survey

aol.com Scroll through TikTok, and you'll find Gen Zs (and Gen Alphas) sharing skincare routines, makeup tutorials, go-to fragrances, and hairdo how-tos. In a new survey from Piper…