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How Three Friends Built a Multimillion-Dollar Brand by Making Sunscreen Fun Again
wsj.com/articles/how-three-friends-built-a-multimillion-dollar-brand-by-making-sunscreen-fun-again-3ee42983Vacation’s founders set out to be entertaining and influencer-friendly in a category they say got boring when health concerns took over.
This story appeared on wsj.com, 2025-07-19 12:00:00.