Ad Tech Briefing: IAB Tech Lab plans a ‘Programmatic Governance Council’ amid transparency rift

digiday.com/media-buying/ad-tech-briefing-iab-tech-lab-plans-a-programmatic-governance-council-amid-transparency-rift

IAB Tech Lab is moving to form a Programmatic Governance Council, an industry-wide body to set clearer rules for transparency and auction integrity across the open internet.

Related Insights





The Programmatic Marketer The great TID controversy takes another turn as Prebid…

This story appeared on digiday.com, 2025-11-04 05:01:00.
The Entire Business World on a Single Page. Free to Use →