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Klarna is reassigning engineers and marketers to customer support after its AI bet went too far
businessinsider.com/klarna-reassigns-workers-to-customer-support-after-ai-quality-concerns-2025-9
Klarna CEO Sebastian Siemiatkowski
Getty Images; Jenny Chang-Rodriguez/BI
Klarna has been reassigning employees to customer support after its CEO said it had relied too heavily on AI.
CEO Sebastian Siemiatkowski said in February that "nothing will be as valuable as humans."
Engineers and…
This story appeared on businessinsider.com, 2025-09-02 15:30:03.