David's Bridal is opening a new, higher-end boutique to appeal to Gen Z brides

businessinsider.com/davids-bridal-diamonds-and-pearls-upscale-boutique-gen-z-brides-2025-5

Diamonds & Pearls is smaller and more curated than a typical David's Bridal.
David's Bridal
David's Bridal is launching curated boutiques for Gen Z brides seeking affordable luxury.
The first Diamonds & Pearls location opens Thursday in Delray Beach, Florida.
The store is more intimate…

This story appeared on businessinsider.com, 2025-05-15 08:00:02.
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