Knix, pioneering maker of women’s underwear, branches out with new men’s line

theglobeandmail.com/business/article-knix-new-mens-line-mntd

Since its founding in 2013, apparel maker Knix Wear Inc. has built its brand by focusing squarely on women – helping to pioneer the burgeoning category of leak-proof underwear, and launching campaigns to talk frankly about issues such as fertility, perimenopause and aging.
Now, the…

This story appeared on theglobeandmail.com, 2025-11-11 11:00:00.
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