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Forget stealth wealth and quiet luxury—now Gen Z nepo babies are bragging about their generational wealth on TikTok
fortune.com/2025/06/01/forget-stealth-wealth-and-quiet-luxury-gen-z-billionaire-nepo-babies-bragging-about-their-generational-wealth-on-tiktok
In an era when billionaires are becoming increasingly flashy, so too are their children. Welcome to “Holy Airball”. TikTok’s latest trend has Gen Z nepo babies flaunting what their wealthy family do for a living—from Reese Witherspoon’s daughter to an Airbnb mogul’s kid.
The days of…
This story appeared on fortune.com, 2025-06-01 12:27:00.