The Wayfair exec who thinks physical stores are key to winning the e-commerce furniture game

fortune.com/article/wayfair-physical-stores-retail-ecommerce-furniture-home

Jon Blotner’s path to the C-suite at Wayfair has been industry-agnostic. He cut his teeth at Bain on messy problems with real stakes, jumped to an e-commerce jewelry startup that Berkshire Hathaway acquired, and then joined Wayfair as it built its post-IPO muscle. The through line, he…

This story appeared on fortune.com, 2025-09-29 11:03:53.
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