Snap’s AI play targets the advertisers tired of Meta and Google

digiday.com/marketing/snaps-ai-play-targets-the-advertisers-tired-of-meta-and-google

Snapchat is betting that AI-powered ad tech might finally help it shrink the distance between itself and the platforms that have long outpaced it.
Last month, the mobile messaging app launched its first major iteration of an AI-powered suite of tools called Smart Campaign Solution — akin…

This story appeared on digiday.com, 2025-06-19 04:01:00.
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