Elon Musk says X will charge for ads “based on vertical size”, with an ad taking up the whole screen costing more than one that takes up a quarter of the screen

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Elon Musk says X will charge for ads “based on vertical size”, with an ad taking up the whole screen costing more than one that takes up a quarter of the screen

theshortcut.com/p/x-changes-ads-sizes-bans-hashtags-elon-musk

X will start charging for ads based on vertical size, get rid of ad hashtags, says Elon Musk
The social media platform formerly known as Twitter is trying to disincentivize 'giant ads that impair the user experience'
Get ready to pay by the pixel, marketers. Ads on X will cost more based…

This story appeared on theshortcut.com, 2025-06-27 00:00:00.