From 'Squid Game' to 'Frankenstein,' Netflix takes brand promotion to a new level at Tudum

latimes.com/entertainment-arts/business/story/2025-06-01/from-stranger-things-to-bridgerton-netflix-fans-converge-at-tudum-event

From ‘Squid Game’ to ‘Frankenstein,’ Netflix takes brand promotion to a new level at Tudum
Vanessa Agabo-Davalos has spent hours watching the dystopian drama “Squid Game” on Netflix. But nothing could prepare the 21-year-old college student for seeing one of the show’s actors walk the…

This story appeared on latimes.com, 2025-06-01 19:10:25.
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