Future of TV Briefing: The programmatic state of play for this year’s TV and streaming upfront market

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Future of TV Briefing: The programmatic state of play for this year’s TV and streaming upfront market

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This Future of TV Briefing covers the latest in streaming and TV for Digiday+ members and is distributed over email every Wednesday at 10 a.m. ET. More from the series →
This week’s Future of TV Briefing looks at how the programmatic guaranteed versus private marketplace debate is…

This story appeared on digiday.com, 2025-04-02 04:01:00.