Why is Warner Bros. Discovery splitting into two companies?
How will Amazon’s $20B Pennsylvania data center impact cloud services?
What caused Disney’s Hulu acquisition price to drop?
Why did Trump deploy the National Guard to Los Angeles?
How are US-China trade talks affecting stock markets?
What risks do AI-driven layoffs pose to the economy?
Why did Tesla stocks drop after Musk-Trump feud?
Why publishers should shift to selling agents, not ads
digiday.com/sponsored/why-publishers-should-shift-to-selling-agents-not-ads
Michael Rubenstein, co-founder and co-CEO, Firsthand
The old model is breaking. Digital media’s foundational ad model — capturing attention and monetizing it through volume — is no longer sustainable. Publisher site traffic is declining, consumer behavior is evolving and AI-driven…
This story appeared on digiday.com, 2025-06-09 20:47:39.