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Booking CEO Aims to Bring Back the Convenience of Travel Agents With the Help of A.I
observer.com/2025/09/booking-holdings-ceo-glenn-fogel-human-travel-agents-ai
Booking Holdings, the parent company of Booking.com, Priceline, Kayak and OpenTable, is pushing a “connected trip” strategy powered by generative A.I., letting customers book flights, hotels and ground transportation all at once. While the technology is new, the concept is familiar.…
This story appeared on observer.com, 2025-09-17 19:30:42.