Kids are ‘Locking In’ for the rest of the year

morningbrew.com/stories/kids-are-locking-in-for-the-rest-of-the-year?utm_source=

Gen Z is repackaging hustle culture on TikTok again. A new focus challenge called “The Great Lock In” kicked off on September 1 and promises to help you achieve your goals.
What is it? Influencers trying to run a marathon, grow their online presence, and build up their emergency funds…

This story appeared on morningbrew.com, 2025-10-09 05:14:00.
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