Media Buying Briefing: New York’s new generation of Mad Men

digiday.com/media-buying/media-buying-briefing-new-yorks-new-generation-of-mad-men

“If I can make it there, I’ll make it anywhere …” That famous line from the song New York New York resonates as much today in the agency landscape as when Frank Sinatra made it famous in the late 1970s after it first appeared in Martin Scorsese’s film of the same name.
Not only do the…

This story appeared on digiday.com, 2025-10-27 04:01:00.
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