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Single-Card FinTechs Fall Behind in Customer Lifetime Value Race
pymnts.com/credit-cards/2025/single-card-fintechs-fall-behind-in-customer-lifetime-value-race
The card issuing sector doesn’t just rely on convenience and security. Customer lifetime value (CLTV) is the space’s currency.
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However, that currency is in the middle of a paradigm shift.
The PYMNTS Intelligence report “The Best-In-Class Modern Card Issuer: How…
This story appeared on pymnts.com, 2025-06-25 08:00:50.