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The Next Chapter of Basketball? Why This New League Is Betting Big on 1v1 Hoops
entrepreneur.com/starting-a-business/the-next-chapter-for-streetball-how-creators-are-taking/492684
The Next Chapter is a premier 1v1 league turning streetball culture into a marketable, competitive sport. With unique players and pay-per-view events, the league aims to become a billion-dollar basketball business.
This story appeared on entrepreneur.com, 2025-06-12 04:00:00.