How Feetures Became a Cult Running Brand By Giving Away Its Socks for Free

inc.com/ali-donaldson/how-feetures-became-a-cult-running-brand-by-giving-away-its-socks-for-free/91203510

Over the past 23 years, the Gaither family has scaled their sock company to more than $50 million in annual revenue.

This story appeared on inc.com, 2025-06-19 11:00:00.
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