From Viral Ad To $8 Soap: How Sydney Sweeney Turned Fan Obsession Into A Marketing Goldmine

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From Viral Ad To $8 Soap: How Sydney Sweeney Turned Fan Obsession Into A Marketing Goldmine

benzinga.com/news/topics/25/06/45800951/from-viral-ad-to-8-soap-how-sydney-sweeney-turned-fan-obsession-into-a-marketing-goldmine

A limited-edition soap reportedly containing a small amount of Sydney Sweeney's bathwater will go on sale for $8 this week. The Emmy-nominated "Euphoria" star partnered with men's grooming brand Dr. Squatch to launch Sydney's Bathwater Bliss.
From Meme to Money
The campaign originated…

This story appeared on benzinga.com, 2025-06-05 18:46:29.