Spending Dips 13% As Gen Z Makes Saving ‘Cool’

pymnts.com/consumer-insights/2025/spending-dips-13-as-gen-z-makes-saving-cool

For younger Americans in the Generation Z cohort, spending is out, while saving is reportedly in.

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That’s according to a report Tuesday (June 24) by the Wall Street Journal (WSJ), citing data from market research firm Circana showing that in-store and eCommerce…

This story appeared on pymnts.com, 2025-06-25 15:37:10.
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