Ford’s Big-Truck Legacy Could Be a Problem for Its New $30,000 EV Ambition

observer.com/2025/08/ford-ev-truck-analysis

Last week, under the blistering heat of an August day at a Ford plant in Louisville, Ky., Ford CEO Jim Farley, a self-proclaimed lifelong petrol head, announced a $30,000 electric pickup truck slated for release in 2027. Farley pitched it as a new “Model T moment,” a breakthrough meant…

This story appeared on observer.com, 2025-08-19 12:00:53.
The Entire Business World on a Single Page. Free to Use →