How tariffs have upended the back-to-school season

digiday.com/marketing/how-tariffs-have-upended-the-back-to-school-season

This article was first published by Digiday sibling ModernRetail
This year, one of the most important annual shopping events hangs in the balance of how shoppers respond to the threat of tariffs with their wallets, with President Trump’s deadline for trade deals set for Aug. 1.
Shoppers…

This story appeared on digiday.com, 2025-08-01 04:01:00.
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