Saks Says ‘Hyper-Personalized’ Homepage Boosts Revenue Per Visitor by 7%

pymnts.com/news/retail/2025/saks-says-hyper-personalized-homepage-boosts-revenue-per-visitor-by-7percent

Saks Fifth Avenue’s new “hyper-personalized” homepage in its online and mobile app experience has improved conversion by nearly 10% and boosted revenue per visitor by 7%, according to the luxury retailer’s parent company, Saks Global.

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The new homepage uses machine…

This story appeared on pymnts.com, 2025-08-15 18:13:30.
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