Ad Tech Briefing: Public companies’ first loyalty is to shareholders — why do advertisers give them an easy time?

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Ad Tech Briefing: Public companies’ first loyalty is to shareholders — why do advertisers give them an easy time?

digiday.com/marketing/ad-tech-briefing-public-companies-first-loyalty-is-to-shareholders-why-do-advertisers-give-them-an-easy-time

It’s late April/early May, and in any given year of the ad industry’s calendar, that means three concurrent series of events are taking place… in no particular order of importance, they are:
- The NewFronts/upfront season
- January-quarter earnings calls
- Digiday’s spring conference…

This story appeared on digiday.com, 2025-05-09 04:01:00.