Cannes Lions have evolved, but the trophy is still a prize for agencies and brands

businessinsider.com/cannes-lions-awards-evolution-importance-marketing-agencies-clients-2025-6

Winning a Cannes Lions award can help marketing agencies inspire employees and attract talent.
Cannes Lions 2024/Getty Images
The Cannes Lions is one of the most prestigious awards in the marketing industry.
Although the program has evolved over the years, the awards are important for…

This story appeared on businessinsider.com, 2025-06-16 14:00:01.
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