Reddit says content licensing deals with Google and OpenAI account for ~10% of its revenue, but its primary focus is on ad revenue, which grew 60% YoY in Q4

adweek.com/social-marketing/ai-licensing-deals-with-google-and-openai-make-up-10-of-reddits-revenue

Content licensing agreements now account for about 10% of Reddit’s total revenue, the company’s COO Jen Wong told ADWEEK in an exclusive interview Wednesday.
“It’s a small part of our revenue—I’ll call it 10%. For a business of our size, that’s material, because it’s valuable revenue,”…

This story appeared on adweek.com, 2025-02-14 02:48:27.089000.
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