Ryan Reynolds’ Maximum Effort ad agency turned Astronomer’s viral moment into marketing gold

fortune.com/2025/07/28/ryan-reynolds-maximum-effort-ad-agency-astronomer-gwyneth-paltrow-viral-video

Ryan Reynolds’ Maximum Effort production company was involved with the latest Astronomer video featuring Gwyneth Paltrow. The ad is being hailed as a master class in crisis PR. It comes days after the former CEO and former head of HR were seen embracing at a Coldplay concert.
Astronomer…

This story appeared on fortune.com, 2025-07-28 15:42:50.
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