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How agencies, publishers and platforms are actually using AI agents
digiday.com/media-buying/how-agencies-publishers-and-platforms-are-actually-using-ai-agents
AI agents are the current focal point for agencies, marketers and publishers hoping to deploy the potential of generative AI to practical effect.
Examples range from Coca-Cola’s Fizzion project, an agent embedded into the Adobe Creative Cloud, which enforces the brand’s visual style…
This story appeared on digiday.com, 2025-10-30 04:01:00.