E.l.f. Beauty turns to Hailey Bieber for help as tariffs cloud the company’s outlook

marketwatch.com/story/as-tariffs-cloud-outlook-e-l-f-beauty-turns-to-hailey-bieber-for-help-b7663bde

Cosmetics maker announces an agreement to acquire Rhode, a beauty and skincare brand founded by influencer, entrepreneur and model Hailey Bieber, for $1 billion.

This story appeared on marketwatch.com, 2025-05-28 20:44:00.
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