Live is where it’s at for Omnicom, based on research (and strategy) it’s bringing to Cannes

digiday.com/media-buying/live-is-where-its-at-for-omnicom-based-on-research-and-strategy-its-bringing-to-cannes

Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series →
As thousands of agency folk grab their passports, sunblock and antacids to head to Cannes next week for the annual Lions fest, Omnicom has quietly…

This story appeared on digiday.com, 2025-06-13 04:01:00.
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