6 ‘unhinged’ things Sara Blakely did that ultimately shaped the success of her $1.2 billion Spanx empire

fortune.com/2025/06/03/how-sara-blakely-built-spanx-empire

Sara Blakely, the founder of Spanx, revealed several things she did when she first started her billion-dollar brand that she now calls “unhinged.” Some of them include pitching Oprah Winfrey on her product in its early days and paying her friends to go buy her product at Neiman Marcus.…

This story appeared on fortune.com, 2025-06-03 15:35:53.
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