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Athlete-backed Jams takes on peanut butter and jelly, protein craze
cnbc.com/2025/07/14/athlete-backed-jams-takes-on-peanut-butter-and-jelly-protein-craze.html
The classic peanut butter and jelly sandwich is getting a modern day upgrade and backing from some top athletes.
Jams, a new company created by 26-year-old Connor Blakley, launched Monday and hopes to take on Smucker's Uncrustables as the next locker room and lunch box staple. Like…
This story appeared on cnbc.com, 2025-07-14 12:00:01.