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Search Marketing Loses Ground as AI Reshapes Consumer Discovery
pymnts.com/artificial-intelligence-2/2025/search-marketing-loses-ground-as-ai-reshapes-consumer-discoveryFor years, small and mid-sized businesses (SMBs) have relied on search engine optimization (SEO) to drive discovery, traffic and sales. But the rise of generative artificial intelligence (AI) is fundamentally changing how people find information online, and with it, the businesses behind…
This story appeared on pymnts.com, 2025-07-16 08:00:12.