Sony's plan to transform sports for younger fans

thestreet.com/video/sonys-plan-to-transform-sports-for-younger-fans

As traditional sports leagues struggle to connect with younger generations, Sony Sports is leveraging new technologies to make the fan experience more interactive and exciting. Rufus Hack, CEO of Sony Sports, joined TheStreet to discuss how Sony is working with the NFL to capture a…

This story appeared on thestreet.com, 2025-03-06 15:02:00.
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