Why StubHub’s IPO Flop Is a Warning for Any Business That Relies on Google

inc.com/tekendra-parmar/stubhub-ipo-google-search-traffic-decline/91241359

As AI chatbots replace traditional search, the era of ‘search-first’ traffic for e-commerce is fading. Investors are noticing.

This story appeared on inc.com, 2025-09-17 20:52:55.
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