Epic Games says Apple’s new install process cuts user drop-offs by 60%

techcrunch.com/2025/10/01/epic-games-says-apples-new-install-process-cuts-user-drop-offs-by-60

Fortnite maker Epic Games said that Apple’s new installation workflow, implemented in iOS 18.6, has had a positive impact on its user growth, with a 60% decrease in drop-offs. Apple started allowing EU users to install alternative marketplaces earlier this year under the Digital Markets…

This story appeared on techcrunch.com, 2025-10-01 09:00:00.
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