Rhode: Hailey Bieber's makeup brand sold to e.l.f. in $1bn deal

bbc.com/news/articles/cp92kz02zmro

Hailey Bieber's makeup brand sold to e.l.f. in $1bn deal
Model Hailey Bieber is selling her make-up brand Rhode to e.l.f. Beauty in a deal worth up to $1bn (£740m).
The 28-year-old, who is married to singer Justin Bieber, co-founded the line of skincare products, which includes blush and…

This story appeared on bbc.com, 2025-05-29 01:21:20.656000.
The Entire Business World on a Single Page. Free to Use →