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Media Briefing: DoubleVerify casts itself as news ally in Cannes — as scrutiny mounts
digiday.com/media/media-briefing-doubleverify-casts-itself-as-news-ally-in-cannes-as-scrutiny-mounts
2017 called. It wants its keyword blocklists back.
Ask a publisher a few weeks ago what kept them up at night, and it wasn’t (just) AI-powered search eroding their traffic or ad tariffs squeezing margins — it was something far more familiar: keyword blocking.
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This story appeared on digiday.com, 2025-06-19 04:01:00.