For one man, the war against Cracker Barrel never really ended

fortune.com/2025/09/18/sardar-biglari-war-against-cracker-barrel

Cracker Barrel unveiled a sleek new logo this summer. Stripped of its folksy Uncle Herschel mascot—a denim-clad old man perched on a chair beside a barrel—the marque was replaced with a pared-down silhouette of a stylized barrel and the restaurant’s name in a simplified, modern typeface.…

This story appeared on fortune.com, 2025-09-18 07:14:00.
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