Amazon Prime Day Average Household Spend Reaches $156, Numerator Says

pymnts.com/news/ecommerce/2025/amazon-prime-day-average-household-spend-reaches-156-numerator-says

Market research company Numerator said Friday (July 11) that the average household spend during Amazon’s first four-day Prime Day sales event reached $156.37.

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The average order size during the event was $53.34, and nearly two-thirds of the households that shopped…

This story appeared on pymnts.com, 2025-07-11 23:48:28.
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