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‘Still not a top tier ad platform’: Advertisers on Linda Yaccarino’s departure as CEO of X
digiday.com/marketing/x-is-still-not-considered-a-top-tier-ad-platform-linda-yaccarinos-departure-as-ceo-explained
Linda Yaccarino had the title. She had the industry patter, the resume and the profile. What she didn’t have was control — or at least not the kind that mattered.
Her role was never about real power. It was about optics: a seasoned media executive instilled to calm brands and play the…
This story appeared on digiday.com, 2025-07-10 04:01:00.