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American Express hints at a big upgrade to its Platinum card, designed to lure a lucrative and fast-growing segment of customers
fortune.com/2025/06/16/american-express-hints-at-a-big-upgrade-to-its-platinum-card-designed-to-lure-a-lucrative-and-fast-growing-segment-of-customers
Amex CEO Steve Squeri wants more high-spending Millennials and Gen Z-ers to join his company’s upper echelon ranks. And he’s starting to give hints of just how exactly he plans to lure more of them to the fold, announcing on June 16 that the company will implement a big upgrade late this…
This story appeared on fortune.com, 2025-06-16 11:00:00.