A Popular Protein Bar Company Is Selling... Raw Fish. Here's Why

entrepreneur.com/business-news/david-protein-is-now-selling-frozen-cod-fillets/495011

A Popular Protein Bar Company Is Selling... Raw Fish. Here's Why. David Protein is now selling frozen cod fillets. Is it a marketing ploy or the start of a new trend?
Key Takeaways
Gen Z is obsessed with eating more protein (at least on TikTok), and now brands from Pepsi to Starbucks are…

This story appeared on entrepreneur.com, 2025-07-24 19:28:30.
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