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CMOs say AI platforms’ low profile at Cannes won’t happen again
digiday.com/marketing/cmos-say-ai-platforms-low-profile-at-cannes-wont-happen-again
AI was the buzzword of the week at Cannes Lions but platforms behind it were largely out of the public eye. CMOs suspect that won’t be the case for long.
Perplexity, ChatGPT and others may be holding off on the full-blown ad pitch but the economics say that will shift. GPUs, cloud…
This story appeared on digiday.com, 2025-06-23 04:01:00.