PR pros have discovered how to influence the chatbots: Talk to a journalist

semafor.com/article/05/11/2025/pr-pros-have-discovered-how-to-influence-the-chatbots-talk-to-a-journalist

The Scoop
As the sprawling public relations industry scrambles to figure out how to buffer its clients’ brands and reputations through the new medium of artificial intelligence chatbots, some firms have reached a surprising conclusion: The best way to get your client’s message into the…

This story appeared on semafor.com, 2025-05-12 00:27:33.
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