Labubu Is Becoming Its Own Asset Class

pymnts.com/news/retail/2025/labubu-is-becoming-its-own-asset-class

If you’ve scrolled through Instagram lately or wandered the halls of Art Basel, you’ve likely spotted a wide-eyed, snaggle-toothed gremlin dangling from a Hermès Birkin or peeking out of a Balenciaga tote. Meet Labubu.

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It’s the plush monster elf that’s become…

This story appeared on pymnts.com, 2025-06-21 08:00:00.
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