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FTC’s New Rules Challenge IAB—What It Means For Businesses And Consumers
forbes.com/councils/forbestechcouncil/2025/06/16/ftcs-new-rules-challenge-iab-what-it-means-for-businesses-and-consumers
If the “One-Click Cancellation” rule prevails, businesses face the challenge of aligning with new standards while preserving customer loyalty.
This story appeared on forbes.com, 2025-06-16 17:45:00.