How B2B Payments Data Turns Customer Retention Into a Growth Strategy

pymnts.com/news/b2b-payments/2025/how-b2b-payments-data-turns-customer-retention-into-growth-strategy

Sales cycles are longer. Budgets are tighter. Customer churn is costlier than ever.

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These are just three themes that are defining 2025’s midway point for B2B firms.
Add to that on-again, off-again tariffs and an uncertain geopolitical landscape, and contemporary…

This story appeared on pymnts.com, 2025-07-10 15:26:36.
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